ZEISS SmartLife lenses
Your go-to lens portfolio for a digitally-immersive world.
The best complete lens portfolio by ZEISS, designed for dynamic visual behaviour. SmartLife® lenses are innovative, modern products catering to the visual needs of wearers as young as 6 years and older. The latest and best ZEISS technology combined with your service and expertise will give your customers a whole new vision experience, and create loyalty.
Our complete portfolio for all age groups consists of 3 lens types.
Why did ZEISS develop the SmartLife lens portfolio?
It's the answer to a changing lifestyle.A superior portfolio addressing the visual needs of spectacle lens wearers today.
The new and complete SmartLife® Portfolio from ZEISS is a response to these relevant customer insights and extensive research. Whether your customers need single vision lenses, multifocal lenses or something else, our solutions will help all spectacle lens wearers to keep up with the times.
- Easy and simple to sell.
- Gives your customers wide fields of view and all-day visual comfort for a connected and on-the-move lifestyle, no matter what their age or visual challenge.
- Provides ease of viewing and relaxed vision in all distances and directions with proven high-quality vision.
- ZEISS SmartLife Lenses adapt the lens designs to changes in vision, as the wearers age.
- The portfolio now also includes ZEISS SmartLife Young to cover the specific visual needs of teens and children from as young as 6 years.
Proven customer satisfaction with ZEISS SmartLife lenses.
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1
External consumer acceptance test on the ZEISS SmartLife lens portfolio, n=182 study participants. Aston Optometry School, Aston University, UK, 2019. (unpublished, data on file)
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2
Deloitte LLP. (2017). State of the smart - Consumer and business usage patterns. Global Mobile Consumer Survey 2017: UK Cut.
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3
Auxier B. et al. Children’s engagement with digital devices, screen time. Pew Research Center. 2020.
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4
Market consumer acceptance test on the ZEISS SmartLife Individual 3 lens portfolio, n=128 study participants in DE, CN, 2022, Carl Zeiss Vision International GmbH. (unpublished, data on file)